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	<title>Carbon Silk &#187; packaging</title>
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	<link>http://www.carbonsilk.com</link>
	<description>Developing Ideas by James Broad</description>
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		<title>How packaging design should be</title>
		<link>http://www.carbonsilk.com/design/how-packaging-design-should-be/</link>
		<comments>http://www.carbonsilk.com/design/how-packaging-design-should-be/#comments</comments>
		<pubDate>Thu, 17 Apr 2008 09:30:46 +0000</pubDate>
		<dc:creator>James Broad</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[minimal]]></category>
		<category><![CDATA[packaging]]></category>

		<guid isPermaLink="false">http://www.carbonsilk.com/?p=8</guid>
		<description><![CDATA[A great example of just being &#8216;honest&#8217; and realising that you don&#8217;t need to dilute the message of what your product is, with all singing, all dancing colours and fancy graphics. I can understand that there is a requirement for packaging to stand out over competing products, but this example of modest design, in my [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.helpineedhelp.com/"><img class="alignnone size-full wp-image-10" src="http://www.carbonsilk.com/wp-content/uploads/2008/04/help-hedache1.jpg" alt="help, headache packaging" /></a>A great <a href="http://www.helpineedhelp.com/">example</a> of just being &#8216;honest&#8217; and realising that you don&#8217;t need to dilute the message of what your product is, with all singing, all dancing colours and fancy graphics.</p>
<p>I can understand that there is a requirement for packaging to stand out over competing products, but this example of modest design, in my eyes, will promote trust and therefore, I will likely repeat purchase.</p>
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